Barco has always been synonymous with visual excellence. For years, they’ve relied on CREATE.eu to help bring their technology to life in ways that persuade, inspire, and fully immerse their visitors.
For the latest upgrade of their Experience Centre in Kortrijk, Barco called on us once again—this time to install four of their renewed Experience Center pods, including the flagship Immersive Experience Pod, for which we also imagineered a5 minute immersive show.
Barco wanted to elevate their Experience Centre into a future-proof, high-impact environment where prospects, partners, and visitors can feel the power of Barco’s technology. This required:
A fully synchronised audiovisual experience
A flexible, open, and industry-standard setup
Rock-solid reliability for daily demonstrations
A system that could support both fully automated shows and interactive demos
Integration across several media players, screens, projectors and lighting systems
Our Approach
1.Installing the Backbone of the Experience
Create.eu handled the complete hardware installation for four pods, including:
media players
screens
projectors
multimedia management
timeline control
A fully integrated show control environment
Every component was wired, configured, and calibrated with precision—ensuring that Barco’s technology performs at its absolute best.
2. Crafting an Immersive Show
For the Immersive Experiences Pod, we didn’t stop at the technical integration. We created a custom-designed show that pulls visitors into a fully orchestrated visual and auditory world—one that showcases Barco’s products in the most compelling and emotional way possible.
Visitors don’t just watch the technology—they feel it.
3. Show Control: Complexity Made Simple
Show control is where everything comes together. Our system ensures that audio, video, curtains, and lighting run in perfect sync.
Key features:
Two operating modes:
Show mode: a fully automated, perfectly timed experience
Demo mode: complete manual control for Barco’s presenters
Open and industry-standard architecture
A complex system distilled into something simple, reliable, robust, and high-performance
This is what Create.eu does best—turning sophisticated technology into effortless, scalable experiences.
All audio, video, curtains, and lighting run in perfect sync.
The Result
The new Experience Centre pods now offer Barco’s visitors a smooth, powerful, and immersive journey. The updated hardware, refined show control, and custom show content form an experience that is:
Innovative
Technically flawless
Emotionally engaging
Future-ready
Barco trusts us to bring their products to life—and together, we continue to build immersive universes that showcase their excellence:
“Barco knows they can count on us to showcase their products. Together, we push the boundaries of what an experience can be. This new Experience Centre is one of our strongest collaborations yet.” Christophe Hoebeeck, technical director CREATE.eu
